Branding
Design Storytelling
Concept
The combination of straight and thin lines indicate the refinement and harmony found in the brand's offerings.
Project
Taktical was entrusted with updating their brand strategy to make it more effective and contemporary while preserving its original essence. Additionally, Taktical offered a comprehensive set of graphic design templates to empower and render the Mikha's team completely independent.
Deliverables:
- Brand Identity
- Brand Style Guide
- Iconography
- In Store Signage
Client
Mikha Autoshop, located on Brigadeiro Faria Lima, one of the most prominent streets in São Paulo, Brazil, is a high-end automotive aesthetics centre with a worldwide clientele due to its location in the financial heart of the largest city in Latin America.
